- Architecture. Program In Media Arts and Sciences Architecture. Program In Media Arts and
- Marlow, Cameron Alexander, 1977-
- Massachusetts Institute of Technology. Dept. of Architecture. Program In Media Arts and Sciences Massachusetts Institute of Technology. Dept. of
Architecture. Program In Media Arts and Sciences Walter Bender.
- 166 p.
- Massachusetts Institute of Technology
- M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See
provided URL for inquiries about permission.
- Informal exchanges between friends, family and
acquaintances play a crucial role in the dissemination of news and
opinion. These casual interactions are embedded in a network of
communication that spans our society, allowing information to
spread from any one person to another via some set of intermediary
ties. Weblogs have recently emerged as a part of our media ecology
and incidentally engender this process of media contagion; because
weblog authors are tied by social networks of readership,
contagious media events happen frequently, and in a form that is
immediately measurable. The generally accepted notion of media
diffusion is that it occurs through two channels: externally, as
applied by a constant force such as the mass media, and internally
through socio-structural means. Sitting between our traditional
notions of mass media and the public, weblogs problematize this
classical theory of mass media influence. This thesis aims to
elucidate the role of weblogs in media contagion through a
sociological study of this community in two parts: First, I will
address the issues of modeling the social structure of weblogs as
observed through their readership network, and the various media
events that occur therein.
- (cont.) Using a large weblog corpus collected over
a one-month period, I have constructed a model describing the
structure of popularity and influence from the extracted readership
network, and will show that this model more accurately describes
the weblog network. I will also derive a typology of media events
from collected examples using features of structural and
non-structural diffusion. Second, the extent to which these data
are reflective of actual social processes as opposed to artifacts
of data collection and aggregation will be explored. To validate
the models presented in part one, I have conducted a survey of
randomly selected authors to examine their social behaviors, both
in weblog use and otherwise. I will characterize the range of
weblog uses and practices, presenting an analysis of personal
influence in the blogging community.
- by Cameron Alexander Marlow.
- Thesis (Ph. D.)--Massachusetts Institute of
Technology, School of Architecture and Planning, Program in Media
Arts and Sciences, 2005.
- Includes bibliographical references (p.
- M.I.T. theses are protected by copyright. They may be
viewed from this source for any purpose, but reproduction or
distribution in any format is prohibited without written
permission. See provided URL for inquiries about
- Instructions in case access is denied
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