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Mason, Roger B.,
This book consists of articles selected by the editors from the papers presented at the 2006 Leadership & Management Studies in Sub-Sahara Africa Conferences in Stone Town, Zanzibar. Conferences are p...
complete descriptionhttp://hdl.handle.net/2436/42200
Eid, Riyad, Trueman, Myfanwy, Ahmed, Abdel,
Business-to-business international Internet marketing (B2B IIM) has emerged as one of the key drivers in sustaining an organisation’s competitive advantage. However, market entry and communication via...
complete descriptionhttp://hdl.handle.net/2436/26513
Mason, Roger B.,
Purpose: This paper is based on the proposition that the choice of marketing tactics is determined, or at least significantly influenced, by the nature of the company’s external environment. It aims t...
complete descriptionhttp://hdl.handle.net/2436/18700
Worrall, Les,
This paper updates previous research papers and looks specifically at the economy and labour market of the Black Country focusing on a set of business performance, recruitment, training and skills iss...
complete descriptionhttp://hdl.handle.net/2436/11483
Haynes, Michael J.,
This chapter: Mike Haynes looks at the origins of the Hungarian revolt, in terms of workplace politics while Anne Alexander reviews the impact that Suez had on Nasser s reputation within the Arab worl...
complete descriptionhttp://hdl.handle.net/2436/42145
Bannister, Frank, Remenyi, Dan,
Although well over 1000 journal articles, conference papers, books, technical notes and theses have been written on the subject of information technology (IT) evaluation, only a relatively small subse...
complete descriptionhttp://hdl.handle.net/2436/11368
Goulding, Christina, Shankar, Avi,
This paper looks at “dance” or “rave”, a phenomenon usually associated with youth culture. It suggests that there is a hidden consumer who falls into the 30-40 age group. The paper examines the emerge...
complete descriptionhttp://hdl.handle.net/2436/26752
Hockings, Christine,
Author suggests alternative strategies for the development of mathematical thinking amongst undergraduate business studies students and describes attempts to initiate this and other changes within the...
complete descriptionhttp://hdl.handle.net/2436/6088
Maiden, Barbara,
Research undertaken with groups of first and second year Postgraduate Human Resource Management Diploma students at the University of Wolverhampton Business School. As part of their assessment in the ...
complete descriptionhttp://hdl.handle.net/2436/2959
Lowbridge, Robin, Price, Mark,
Discusses a research project to evaluate the effectiveness of formative assessment as a diagnostic and developmental tool for improving the learning experience of students studying Financial Managemen...
complete descriptionhttp://hdl.handle.net/2436/3309